Prototyping for improved CX

IC Highlight: How Prototyping Can Help you Improve Customer Experience(CX)

Have you ever wondered how you can leverage prototyping to improve your customer’s experience around your product/service offering? Then you’ll find this highlight quite interesting as it focuses on prototyping and how it can best be leverage to improve on the experiences of customers. Enjoy!

Difference Between traditional R&D and Design Driven

A Simple Difference Between Traditional R&D and Design-driven Innovation Methods

This Innovation Highlight speaks to the relationship between traditional R&D methods and the new design approach geared towards innovation.

Technology as an Enabler

Technology as an Enabler of Innovation

Innovation Circle Highlights – Susan Onigbinde On this Innovation circle highlight, Susan explains the differences between innovation and technology, debunking the popular belief that technology and innovation are the same thing. Taking from an interesting story from pre-historic times told by Pepsi’s Chief Design Officer, Mauro Porcini, during one of our Design and Innovation Podcasts […]